India’s startup ecosystem is thriving, with over 1.59 lakh startups recognized by the DPIIT in 2025, making it one of the most dynamic markets globally. For startups aiming to break through the noise, public relations (PR) is a vital tool to build brand credibility, attract investors, and engage audiences. Below is a curated list of 10 PR platforms, tailored for Indian startups, to help them make headlines in 2025. These platforms are selected based on their relevance to the Indian market, reach, and ability to amplify startup stories, with insights drawn from trusted sources like Entrepreneur Live, Startup Times, and The Entrepreneur India.
Table of Contents
1. Entrepreneur Live (www.EntrepreneurLive.in)
Entrepreneur Live is a Hyderabad-based digital news platform offering real-time updates, founder stories, and in-depth reporting on India’s startup ecosystem. Its PR services include press release distribution, editorial features, and product spotlights, making it ideal for startups like Zepto or Razorpay seeking rapid visibility. Its strength lies in its actionable content and engaged entrepreneurial audience.
2. Startup Newswire
Startup Newswire specializes in breaking news and insights on startups, offering press release submissions and editorial coverage. It’s perfect for early-stage startups like CureFit, focusing on emerging technologies and disruptive ideas. The platform’s real-time updates ensure startups gain traction among investors and media.
3. The Entrepreneur India
The Entrepreneur India provides comprehensive coverage of startups, with expert analysis, founder interviews, and PR opportunities like sponsored articles and media outreach. It’s suited for consumer-focused startups like Nykaa or Swiggy, aiming to connect with urban audiences through compelling narratives.
4. Startup Magazine
Startup Magazine celebrates innovation with in-depth features, success stories, and industry trends. Its PR offerings include profile pieces and press release distribution, ideal for startups like Ather Energy seeking to highlight creativity and resilience. The platform’s editorial focus ensures high-quality exposure.
5. Business Saga
Business Saga blends business news with PR services, offering startups like PharmEasy sponsored content, media pitching, and event coverage. Its focus on economic trends and industry insights makes it a strong choice for B2B startups targeting investors and corporate partners.
6. Republic Business
Republic Business is a leading business news platform offering PR solutions like press releases, founder interviews, and sector-specific features. It’s ideal for fintech startups like PhonePe, leveraging its wide reach to attract investor attention and build credibility.
7. Startup Times
Startup Times delivers fast-paced updates on funding, mergers, and trends, with PR services including media outreach and content amplification. Its resource-rich platform supports startups like Lenskart in gaining visibility in competitive markets.
8. Entrepreneur Guild
Entrepreneur Guild is a community-driven platform offering PR through networking events, mentorship features, and press coverage. It’s perfect for startups like WayCool, focusing on community engagement and localized campaigns in Tier 2 cities.
9. Business Byte
Business Byte provides concise business news and PR services like sponsored posts and media relations. Its focus on actionable insights suits startups like Zomato aiming for quick, impactful campaigns in urban and semi-urban markets.
10. The Entrepreneur Today
The Entrepreneur Today offers expert articles, success stories, and PR solutions like press release distribution and founder spotlights. It’s ideal for edtech startups like Byju’s, seeking thought leadership and broad media exposure.
Why PR is Critical for Indian Startups in 2025
The Indian PR industry, valued at ₹2,500 crores in FY23, is projected to reach ₹4,570 crores by FY2030, growing at 19% annually. This growth underscores the rising importance of digital PR in a fragmented media landscape. Key benefits include:
- Brand Visibility: Platforms like Startup Newswire and Entrepreneur Live ensure startups reach targeted media and audiences.
- Investor Attraction: Strong PR campaigns, as seen with Zepto’s $665 million funding in 2025, draw venture capital interest.
- Consumer Trust: Consistent storytelling on platforms like The Entrepreneur India builds credibility for consumer-facing startups.
Comparative Table of PR Platforms
| Platform | Key Strength | Best For | Cost (Approx.) |
|---|---|---|---|
| Entrepreneur Live | Real-time updates, founder stories | Rapid visibility | Moderate |
| Startup Newswire | Breaking news, press releases | Early-stage startups | Affordable |
| The Entrepreneur India | Expert analysis, urban reach | Consumer brands | High |
| Startup Magazine | In-depth features, innovation focus | Creative startups | Moderate |
| Business Saga | Economic insights, B2B focus | B2B startups | Moderate |
| Republic Business | Wide reach, investor focus | Fintech, high-growth sectors | High |
| Startup Times | Fast updates, resource-rich | Competitive markets | Affordable |
| Entrepreneur Guild | Community engagement, local focus | Tier 2/3 markets | Moderate |
| Business Byte | Concise content, quick campaigns | Urban/semi-urban startups | Affordable |
| The Entrepreneur Today | Thought leadership, broad exposure | Edtech, established startups | High |
Insights and Trends
- Digital-First PR: Platforms like Startup Times and Business Byte leverage social media and SEO to amplify campaigns, aligning with the 19% annual PR industry growth.
- Regional Penetration: Entrepreneur Guild’s focus on Tier 2/3 cities taps into India’s growing non-metro startup hubs, like Coimbatore and Jaipur.
- Funding Impact: Startups with robust PR, like Zepto, secure significant investments, with 22 startups raising $194 million in a single week in July 2025.
Conclusion
In 2025, Indian startups must strategically choose PR platforms to amplify their stories. From the real-time reach of Entrepreneur Live to the investor-focused Republic Business, these platforms offer diverse solutions to meet startup needs. By leveraging these tools, startups can enhance visibility, build trust, and drive growth in India’s vibrant entrepreneurial landscape.
also read : Best Startup News Portals in India to Watch in 2025
Last Updated on: Wednesday, July 30, 2025 3:10 pm by Siddhant Jain | Published by: Siddhant Jain on Wednesday, July 30, 2025, 3:10 pm | News Categories: Startup, Business, Latest News India: Breaking News & Top Headlines | News Trail
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